As Toys ‘R’ Us Closes For Good, Workers Campaign For Severance

The bankrupt toy company announced that it would be shutting down all US locations in March

The iconic mascot was pictured in an empty store with his suitcase after spending decades surrounded by children playing with toys.

The origin of the photo is unclear, but may have been staged and taken by a store employee. The image has been shared more than 300,000 times and has left many online feeling nostalgic and heartbroken.

Over 30,000 workers will be looking for work as the stores close.

Toys "R" Us posted a goodbye message on it website, encouraging its former customers to "play on".

In January, it announced plans to close about 180 stores, but then in March it said it would liquidate the rest of the 700-plus stores.

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Earlier this year, Toys R Us went into administration.

"Throughout the retail reporting cycle, we've heard from a number of large and mid-sized retail chains that they expect to step in to compete in toys in a more meaningful way post-TRU", Stephanie Wissink, a retail analyst at Jefferies Financial Group, said in a recent note to clients.

Many kids grew up watching Geoffrey the Giraffe in TV commercials. Whether this leads to a relaunched store is anyone's guess, but the brand as a whole isn't dead regardless, as the division of Toys "R" Us in Canada is still open for business.

"I think Geoffrey the Giraffe signifies fun and childhood memories", a zoo representative told CBS San Antonio affiliate KENS.

Whether or not the zoo reaches its fundraising goal, the store closures and empty shelves do not mark the end of the memories so many people have of Toys "R" Us.

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